Services

Marketing Execution

Channel Management
RSI has extensive experience working with senior executives to grow, manage, and optimize their sales operations and distribution channels. One of the core differentiators of RSI versus other consulting organizations is that we will implement what we recommend during a strategy engagement. Thus if we help you design a sales channel, we are also ready to help you manage that channel – or better yet, we will train your team to manage that channel.

The properly chosen sales channels serve targeted customer segments, maximize sales, minimize cost and provide companies a competitive advantage. RSI’s sales channel design services are effective in bringing valuable distribution channel facts to the surface. Almost all businesses encounter issues with developing or maintaining efficient sales distribution channels.

RSI helps clients implement and manage sales and channel designs that address both current and future goals. We measure compensation and incentive programs based upon the targeted product mix and the highest possible employee performance. If possible, we prefer to have a pilot program to measure the effectiveness of the plan.

Selling is a performance-based endeavor. As such, sales channel management also requires measurement. Once the measurement tools are visible, RSI then performs the analysis to recommend changes in order to remain on performance track.

RSI focuses on building and profitably sustaining integrated, multi-channel capabilities, managing multiple selling models within one organization, and maximizing electronic selling. We also resolve issues with a sales force and sales channel including channel conflict, skill building for both sellers and managers, and systems integration.

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